From the idea to a product people pay for.

For founders and product owners with an idea and nothing built yet. We find out what the first version has to prove, design it, build it, and put it in front of real users.

Book a call What you get

It starts with discovery, two to four weeks at a fixed price, and you keep the plan whatever you decide next.

Who we build products for

Before The discovery workshop board, the idea in notes and sketches.
After The same idea, live in both stores and taking payments.
  • Founder

    An idea, nobody to build it

    An investor asked for a demo, and the search for a technical co-founder has taken months.

  • Domain expert

    A process only you run

    You do it by hand for every client, and you know it could be software others pay for.

  • Coach or club

    An audience with no app

    Members and followers are already there. There is nothing they can open every day and pay for.

What you get, step by step

A first version in front of real users, in steps you can stop after.

Step OctDecFeb What it leaves you with
  1. Discovery

    Workshops and research, with you in the room.

    2 to 4 weeks

    • What the first version has to prove
    • A written scope with a fixed price on the build
  2. Design

    Every flow drawn and tried on people.

    2 to 4 weeks

    • Screens you can click through
    • The expensive mistakes made on paper
  3. Build

    Short iterations, not a reveal at the end.

    8 to 12 weeks Launch

    • Working software on your phone every week
    • Web or mobile, with the backend behind it
  4. Handover

    Yours from the first day, complete on launch day.

    At launch

    • Your repository, hosting and store listings
    • Documented for another team to take over
  5. Next releases

    Each one decided by what the first users do.

    One at a time

    • What the first users asked for
    • You can stop after any release
  6. Support

    Watched, kept running and up to date.

    Monthly

    • Monitoring, fixes and store updates
    • A person to call when something stops

Three products people pay for

Each one started as an idea and is billed for today. Open a case to see how it was built.

Tell us what you want to build

Fifteen minutes is enough to say whether we are the right team, and what the first step would be.

Book a call

Ask about our services, projects, or how we work. Answers come from what is published on this site. For anything else, write to hello@rootid.dev.

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